That’s where a data-driven CDP like Tealium steps in to help fill the gaps!įor many Tealium customers, Tealium AudienceStream CDP is a critical component for managing an increasing volume of customer data resulting from the proliferation of digital channels and devices paired with increasing customer expectations to be understood and addressed in a personalized fashion throughout the entire customer journey. For successful execution of campaigns and user journeys that drive engagement and business results, communication must be personalized and timely based on rich customer insights. Amazon Pinpoint drives customer interactions across email, SMS, push, and voice communications.
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The new Amazon Pinpoint + Tealium integration will allow both Tealium and Amazon Pinpoint to operate to their full potential as the integration is designed to allow business agility and connectivity at scale. Leveraging Tealium to Maximize Amazon Pinpoint Performance Now, with more customer insight at their fingertips, marketers can put it to work in maximizing campaign performance and driving superior customer experience via Amazon Pinpoint. Amazon Pinpoint is easy to set up, easy to use and is flexible for all marketing communication scenarios. This new integration will allow joint customers to leverage Tealium AudienceStream CDP and EventStream API Hub to fuel campaigns and user journeys built in the Amazon Pinpoint Customer Engagement Platform (CEP) with rich, unified, first-party customer data sets in real-time.Īmazon Pinpoint is a multi-channel marketing service on AWS, built to help marketers drive both outbound and inbound marketing campaigns across multiple channels like email, SMS, push notifications, and even voice. Tealium’s latest integration with AWS - Amazon Pinpoint - is an exciting milestone in the partnership between our two companies.
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